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BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

Best price: £29.99 (11% off)
  • Slim design, fits most fridge doors with 1.4L filtered water ca..
  • Includes 'PerfectFit feature for optimal filtration guarantee w..
  • Fresh tasting water without plastic bottle waste for just a few..
  • Practical and sustainable packaging: easy opening, less packagi..
  • Features flip top lid for easy filling and electronic 'memo' ca..

Product Attributes

  • Width: 10.5 Inches,
  • Height: 10.9 Inches,
  • Weight: 2.5 Pounds,
  • Length: 4.3 Inches,
  • Size: Standard

Positives

Neutrals

Negatives

66.0% 13.0% 20.9%

Senti Score  [79.1%]

Aqua Optima 6 Month Pack - Oria Water filter jug with 3 x 60 day wat..

  • Total capacity 2.8 litres - filtered capacity 1.4 litres
  • All Aqua Optima filters are 100% recyclable in the UK and Eire ..
  • Easy fill lid
  • 6 Month pack - Includes 3 x Aqua Optima original 60-day filters
  • Free filter replacement reminder app available for Android and ..

Product Attributes

  • Width: 4.3 Inches,
  • Height: 9.8 Inches,
  • Weight: 1.2 Pounds,
  • Length: 10.2 Inches,
  • Size: 6 month

Positives

Neutrals

Negatives

58.7% 16.1% 25.1%

Senti Score  [74.9%]

* hover your mouse over a word to see more details

BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

good very disappointed quite annoying disappointed unhappy annoying excellent poor absolutely love great happy avoid extremely dull better absolutely brilliant excellent product

Aqua Optima 6 Month Pack - Oria Water filter jug with 3 x 60 day wat..

poor excellent product very disappointed highly recommend excellent expensive recommend great nice disappointed cold really disappointed horrible stains good wasteful absolutely fantastic

Compare Cons

very disappointed in both products

"very disappointed"
99.0%

leaking water in both products

"we've had it under 6 months it has recieved no damage and has started leaking water in our fridge if it's over half way full seems i can't get a refund or replacement either"
74.7%

quite annoying

"quite annoying especially sometime you want quickly use the jug"
99.5%

extremely dull

"but if you actually read the instruction manual extremely dull i know it quite clearly states you need to prime the filter"
99.3%

awful chalky

"fills quickly with water and makes our awful chalky hard water drinkable again"
97.6%

plastic waste

"if you’re like me want to limit your plastic waste i was doing a 2 litre bottle of water a day then this is a good ethical choice"
94.0%

horrible floaty stuff

"i bought this to improve my tea as i was getting all that horrible floaty stuff on the top"
89.8%

frustrating for family

"think this could be rather frustrating for family use as the amount of water available only seems to amount to a few cups full unlike my previous jug which had a greater water capacity"
89.8%

horrible tap water

"after 4 years of drinking horrible tap water and spending money in supermarkets i now have my wonderful magic jug transforming horrid into a bliss"
88.7%

doesnt taste

"doesnt taste nice not even sure it filters it properly with the taste can still taste chlorine"
74.9%

weird taste

"we did throw the first two fills away as we found that the first two did have a weird taste but perfectly fine after that"
74.8%

covid restrictions

"i can't even return it and order another due to the covid restrictions!"
74.8%

more expensive

"filters last much longer than other more expensive brand i tried which is a big plus"
74.8%

very pricey

"filters still very pricey"
74.8%

limited area

"rather slow to fill note the limited area available outside the grey water container"
74.8%

does n't work

"the item doesn't work"
74.8%

double skinned

"cleaning easy to disassemble and clean only the handle is double skinned"
74.7%

very bloated

"now the taste i don't know how much is to do with the original taste of the water and how much the filter but to me the water has quite a bitter taste sometimes and makes me feel very bloated"
74.7%

bitter taste

"don't let the bitter taste put you off it definitely gets better!"
74.5%

rolling eyes

"the only problem i had was the instructions *rolling eyes* veryconfusing"
74.5%

horrible taste

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
74.5%

broken straight

"it was broken straight out of the box"
74.5%

only problem

"the only problem i had was the instructions *rolling eyes* veryconfusing"
74.5%

negative reviews

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
74.3%

would n't work

"i was in doubt that it wouldn't work but get rids of the weird tap water taste instead"
74.1%

horrid chemicals

"filters out limescale completely and i can no longer taste the horrid chemicals in london's gross tap water"
73.9%

completely limescale

"been using now for 3 weeks and the kettle is completely limescale free"
73.8%

drives me nuts

"it drives me nuts"
73.8%

cheap tesco

"really pleased with this filter i was using a cheap tesco one but they stopped selling the refills"
73.6%

design fault

"there is a definite design fault where the filter sits in the same water which can't be changed without taking the filter out"
73.2%

keeping it upright

"the filler spout on tis jug has to be held open with you thumb which is tricky as you have to wrap your little finger round the handle at the same time and as the jug fills and gets heavier it may cause some people difficulties in keeping it upright"
73.1%

water snob

"as a bottled water snob i have finally found a filter that makes my tap water taste nice!"
73.0%

larger older model

"i got this to replace a larger older model that broke"
72.0%

another fall

"it finally succumbed to yet another fall"
71.3%

evian imho

"taste: better than tap water but not as good as evian imho but this is personal you may disagree"
70.5%

super unhappy

"super unhappy"
69.8%

very weird

"the water was very weird"
69.5%

avoid buying water

"summary: desperately trying to avoid buying water and everything else in plastic and this is helping to reduce our plastic usage significantly but i wish the water tasted just a little better so i could ditch evian completely"
69.3%

little gravels

"i can’t get rid of the little gravels at the bottoms of the brita bottom i rinsed it times and times but the filter bits just keep appearing"
69.1%

slightly smelly

"since the tap water is slightly smelly it filters the smell and probably filters the water contents or kills the smell of tap water"
68.9%

stop counting

"the button on top is sometimes a little annoying when you have to reset the timer though the timer is a great feature because when you're holding it down it will stop counting and you will have to start holiding it down again"
68.4%

it's broken already

"it’s broken already"
68.4%

flimsy plastic

"this new jug seems to be made from much more thin flimsy plastic so i'm not too confident about its lifespan"
68.0%

some people difficulties

"the filler spout on tis jug has to be held open with you thumb which is tricky as you have to wrap your little finger round the handle at the same time and as the jug fills and gets heavier it may cause some people difficulties in keeping it upright"
67.6%

very salty

"leaves water tasting very salty and metal like"
67.5%

unless you looked closer

"on closer inspection the missing cartridges were in the jug it was difficult to see them at first unless you looked closer"
67.0%

waste of money

"waste of money"
66.7%

refill cartridges

"she already has a filter kettle which uses the same refill cartridges so she opted for this make and model"
66.6%

complex poor odour

"complex poor odour inconvenient to use and bulky"
66.3%

boil my water

"i am in love with this and never had to boil my water and buy any water anymore"
66.1%

makes me unhappy

"it makes me unhappy"
66.1%

only slight reservation

"the only slight reservation i'd offer is that it's sometimes a bit tricky to set the timer button to four weeks when you change the filter"
66.0%

sending it back

"i cannot see any way to secure the insert and id more than i already have i will be sending it back"
66.0%

filters out limescale

"filters out limescale completely and i can no longer taste the horrid chemicals in london's gross tap water"
65.8%

detached it for cleaning

"the lid came off as soon as i detached it for cleaning"
65.6%

does n't get water mark

"recommending white colour because surface doesn’t get water mark"
64.9%

white small particles

"and white small particles"
64.9%

remove the filter

"fill up half the jug and place the filter in until all the bubbles have stopped remove the filter and empty the jug 2"
64.7%

before buying

"read the info before buying"
64.4%

missing a part

"i’m missing a part"
63.7%

original taste

"now the taste i don't know how much is to do with the original taste of the water and how much the filter but to me the water has quite a bitter taste sometimes and makes me feel very bloated"
63.6%

much plastic

"for me there is too much plastic over all in this product"
63.6%

arrived broken

"item arrived broken"
61.9%

hesitant reading

"i was a bit hesitant reading the negative reviews but at the end i had a choice of a constant purchase of bottled water a horrible taste of my tap water or"
61.5%

little apprehensive

"although it is just a jug which filters water i was a little apprehensive when i first got it as i did not know how to correctly set it up but a quick youtube video later and i was away"
61.4%

removed both

"turns out it removed both !"
60.8%

lost but reorder

"a++++++++ first package lost but reorder and came next day a++++++++++"
60.5%

falls off when i pour

"the lid doesn’t fit on the top properly so falls off when i pour"
60.4%

star deducted

"one star deducted for the useless instruction booklet and how much paper was wasted got it"
60.2%

worry about them

"it came with 3 filters in total which means i won't have to worry about them for a while"
59.7%

filter fill

"put the inner plastic piece into the jug place in the filter fill with water allow the water to filter then empty"
58.6%

or either too small

"this jug isnt too big or either too small its just a perfect size"
57.4%

arrived as stated

"product arrived as stated"
57.2%

n't connect well

"bought this product around a week ago the top didn't connect well and it enden breaken up because of that"
56.5%

faulty and poor

"want to send it back but the seller is not offering paid return postage so for me it's not clear will i receive refund for postage too as the item is definitely a faulty and poor quality!"
56.5%

that's no placebo

"it does taste better too but not sure if that is placebo or not but the evidence is in my kettle and that's no placebo"
56.2%

were a bit confusing

"pictured instructions were a bit confusing for me!"
56.2%

black mist

"but then the water started to leave a very weird and scary black tint at the bottom of the pitcher and when carefully looked into light the black mist like tint was floating on the top of the water and some of it throughout the water as well!"
56.0%

down 1 star

"all you would expect from a water filter only marked down 1 star as the lid comes off a little easier than id like when pouring sometimes"
56.0%

very overpowering

"i bought this because our tap water has very overpowering metal taste and since using it has turned the non drinkable tap water into water bottle quality!"
55.9%

which is n't nice

"the only thing i was disappointed with is the taste if i just want cold water straight from the jug has a funny taste to it which isn’t nice"
55.8%

pouring into sink

"luckily i was pouring into sink during activation fills otherwise i would have had water everywhere"
55.5%

it's revolting

"it’s revolting!"
55.2%

pretty annoying

"obviously the seal around the filter is not strong enough so water accumulates underneath which is pretty annoying and the lid is also a bit fiddly to put on properly"
55.2%

what i do n't like

"what i don't like is that the lid has a counter function however it only counts the number of weeks antill you need to change the filter"
55.2%

really difficult to focus

"i tried to take some pictures but it was really difficult to focus but i managed to get some"
54.9%

other issue

"the other issue is that if you use all the water in one go then put the jug upright again there is a fair amount of water that drains back into the jug resulting in re filtering"
54.8%

does n't scale up either

"added bonus kettle doesn't scale up either"
54.7%

no more limestone

"no more limestone!"
54.7%

not drink tap water

"as i cannot drink tap water and got tired of carrying bottles every next day this was perfect for me no problems with the item and i'm happy with it"
54.7%

falls apart

"i have to hold the top down every time i use it or it will falls apart"
54.7%

could not always

"during the lockdown i could not always get enough bottle water delivered and it was a pain to carry"
54.5%

brita elemaris

"previously had a brita elemaris which needed replacing"
54.5%

very disappointing

"the cartridge indicator broke after a month very disappointing the entire product"
54.5%

kettle iron not necessary

"hard water area so were always having to descale kettle iron not necessary now"
54.3%

poorly design

"the top fit is poorly design"
54.0%

last very long

"not great design and judging by my previous britain jugs probably won’t last very long but what does these days"
54.0%

cold water

"i wash in dishwasher just without lid and it fit in to my fridge so when it’s hot i always have cold water"
53.9%

debating i no longer

"after alot of debating i no longer have to buy bottled water i am cutting back on various items and this was one of them"
53.7%

makes me feel

"i am impressed i have been on mineral water for years as the tap water makes me feel bad and tastes bad too"
53.6%

returning the product

"now i am returning the product and hoping for a full refund"
53.5%

rendering the jug useless

"the filter holder has dislodged which means the lid no longer fits rendering the jug useless"
53.5%

maximum limit

"i like the taste the product is easy to use but not really sure if i can fill it up to the maximum limit as the manual shows otherwise"
53.3%

ignore the indicator

"you get 3 filters with this jug the filters last longer than advertised you can also taste when the filter needs changing so you can ignore the indicator on the lid"
53.3%

less than 3 months

"i have used it less than 3 months"
53.2%

easier to fill

"much better than the brita aluna that it replaces as easier to fill"
53.1%

would survive a fall

"it doesn't feel as if it would survive a fall"
53.1%

they have run

"it's fine except that i do not know which filter cartridges to order now they have run out"
53.0%

quite what i expected

"not quite what i expected"
52.7%

rear of lid inconvenient

"filling jug with flap at rear of lid inconvenient not nearly as easy as lid removal with my previous model"
52.5%

conducted a ph test

"conducted a ph test and the water from the filter was bright yellow indicating a high amount of acid"
52.5%

spilled over

"also as there is no "float" you have to judge when to stop filling so on occasions water has spilled over"
52.0%

look aweful

"so the water filters do not last that long because they start to look aweful"
51.8%

missing cartridges

"amazon i wrote earlier regarding missing cartridges i must apologise"
51.5%

broken when arrived

"broken when arrived"
51.4%

just could

"i just couldn't"
51.2%

much paper was wasted

"one star deducted for the useless instruction booklet and how much paper was wasted got it"
51.0%

would not recommend

"would not recommend"
50.8%

holding closed

"if you tip the jug too far the filter holder falls out so you have to hold the lid on the flap over the spout is unpredictable sometimes pouring smoothly at others holding closed just a bit not enough to stop the water pouring out then suddenly flapping fully open sending a busy of water out to go all over the place"
50.7%

that had broken

"i had one of these before so was just replacing one that had broken"
50.7%

describing a glass

"i have searched the internet and sadly can see no equivalent filters describing a glass jug"
50.6%

very frustrating

"makes it very frustrating to use"
50.6%

stagnant and gloopy

"this causes water to be trapped there after filtration and it goes stagnant and gloopy if left a day or so until you refill it and it washes out"
50.2%

filter then empty

"put the inner plastic piece into the jug place in the filter fill with water allow the water to filter then empty"
50.0%
...

very disappointed in both products

"very disappointed because the jug's too wide for my frige door"
99.0%

leaking water in both products

"started seeping leaking water from the lower handle joint after only a few months use"
74.7%

horrible stains

"my tea used to leave brown horrible stains in my mug cup now it is clear as crystal"
100.0%

really disappointed

"the results were a disastrous bitter tasting drink that left a lot to be desired and i was really disappointed"
99.3%

very shallow

"i had to re arrange the shelves to get it to fit and have lost a lot of storage space as the top shelf is now very shallow"
88.1%

broken product

"it doesn't affect the use but i would not normally be happy to receive a broken product if i had purchased this"
74.9%

small crack

"i have 2 of these as 1 developed a small crack when installing a new filter"
74.9%

unpleasant taste

"still get a strong unpleasant taste of chlorine in the product water"
74.9%

limescale buildup

"also i use the water from it to fill my kettle and no longer get chalky water or limescale buildup"
74.7%

unnecessary rigmarole

"i appreciate that the cartridges last two months but it still feels like an unnecessary rigmarole"
74.4%

blind taste

"noticeable water taste difference we did some blind taste tests "
74.1%

very tight

"no problem with the taste of the water removes calcium from it but every time i've changed the filter its been hard work it's very tight to get it to lock and as i expected on the third filter change the holder snapped so it had to be binned i was using the correct filters "
73.9%

swat operation

"i love that it filters well i just wish it wasn't a swat operation to use every single time i've probably spilled more water the past couple of weeks that i've had it than i've spilled my entire life!"
73.8%

slides open

"really like this the lid slides open in sections making it so easy to fill"
73.6%

cold drinks

"and even my cold drinks have so much more flavour"
73.3%

time consuming

"filters water quicker than other manufacturers unfortunately mold builds up alarmingly quickly & is difficult & time consuming to remove"
72.8%

carbon particles

"does what it says but the filtred water always full with visible carbon particles"
72.4%

draining board

"i couldn't be bothered returning it so it sits empty on the draining board and we fill it just when we want to use it to fill the kettle"
72.2%

mixed water

"otherwise you get mixed water and it leaks out of the spout"
71.8%

refused tap water

"he used to prefer rain water and refused tap water due to the smell of chlorine"
71.4%

rubber stickers

"it has little rubber stickers to attach to the bottom to prevent slipping"
70.2%

rather too large

"now i've downsized to a smaller fridge my brita water filter jug is rather too large so this more compact one couldn't have come at a better time"
70.1%

stupid filling shutter

"pour with even the slightest amount of water in the top container it leaks past the stupid filling shutter: again guaranteed spill"
70.0%

little lever

"on our brita jug you pull back a little lever with your thumb which makes the lid pop up"
69.1%

priced starter

"sometimes a low priced starter set like this can prove an inexpensive lure only for consumables to prove eye wateringly expensive"
68.8%

having issues

"have only just set it up and already having issues"
68.8%

missing cartilage

"way too big couldn't fit in my fridge door and missing cartilage"
68.7%

musty earthy taste

"i first noticed a musty earthy taste in my tap water about a month ago"
68.3%

spare cartridges

"much cheaper than brita for the jug and the spare cartridges and a superior design"
68.2%

long reputation

"aside from brita's long reputation i'm pretty sure brita were the first players in the filtered water marketplace and any possible differences in the quality of filtering i can't detect a difference between the oria and our old brita filter although the aqua optima might be a bit slower surely it comes down to cost?"
67.0%

spilled my entire life

"i love that it filters well i just wish it wasn't a swat operation to use every single time i've probably spilled more water the past couple of weeks that i've had it than i've spilled my entire life!"
66.9%

filer cartridges

"10 month pack aqua optima oria water filter jug with 5 60 day water filer cartridges"
66.6%

really expensive

"our old brita jug had seen better days and the replacement cartridges were really expensive and only lasted for 30 days"
65.9%

stop it from slipping

"its stick on feet stop it from slipping and protect your work surface from scratches and its included 3 x 60 day filters will keep you hydrated for six months"
65.9%

pour it into a

"it get me angry when trying to pour water from it because the water is going everywhere when you are trying to pour it into a mug"
65.8%

water filter cartridges

"aqua optima 6 month pack oria water filter jug with 3 x 60 day water filter cartridges"
65.0%

very poor product

"very poor product"
64.9%

hairline crack

"arrived with hairline crack that leaks which went from the spout to 2 inches from the base "
64.9%

slim enough

"only drawback is it's not slim enough for our small refrigerator door"
63.2%

fully closed

"it's extremely easy to spill water everywhere if you hold this thing one degree too left right up down and the top comes off too easily meaning that if you tilt the jug in order to actually pour the water if there's even 20% water in the top part it will just spill out even with the protective top engaged the top can be fully closed or retracted so that you can pour water into the jug "
62.1%

attempting to remove

"it came in absolutely no packaging whatsoever and the label had been stuck to the actual box and when attempting to remove it has ripped the actual front of the box"
61.1%

waste a lot of water

"the first filter i used i followed the instructions to the letter but you waste a lot of water in preparing the filter"
60.9%

before using

"the instructions to prepare the filters before using are straightforward but do take some time with no clarity as to why the steps are required"
60.7%

standard sized shelf

"i did find that the jug does not fit in my standard sized shelf as i have a rubber seal to prevent bottles falling out"
60.0%

extremely hard

"we have extremely hard water here at beetowers and a water filter is vital to prevent the kettle becoming furred up within weeks and to improve the taste of the water for tea truly it's awful with unfiltered water "
59.8%

rejected so easily

"get through more filters but can taste the difference in this high limescale water area & not feel & no ill effects from the chlorine that my stomach rejected so easily"
59.6%

sits empty

"i couldn't be bothered returning it so it sits empty on the draining board and we fill it just when we want to use it to fill the kettle"
59.4%

scale problem

"really has made a difference to our drinking water and lime scale problem with our kettle"
59.2%

another aqua

"would not buy another aqua for this reason"
58.9%

inexpensive lure

"sometimes a low priced starter set like this can prove an inexpensive lure only for consumables to prove eye wateringly expensive"
58.9%

give it no stars

"this jug arrived with a crack in the bottom and flooded my fridge : i give it one star because it arrived on time and i cant give it no stars and leave a review"
58.6%

crap there

"goes to show just how much crap there is in london's water"
58.1%

worry about that

"the initial set up is a little annoying as you have to go through a palaver to make sure the filters are ready but at least it is several weeks until you will need to worry about that again"
57.4%

specific problem

"on our jug the refill compartment lid slots do not fully close not sure if it is our specific problem or a fault on all jugs"
57.0%

typical filters

"this does change the taste of the water but less so than typical filters so this is a plus for me"
56.7%

poured some water out

"the reservoirs at the top and bottom mean that you can over top it up and once you have poured some water out it filters more"
56.5%

as water leaks

"one negative is you've got to be careful to not overfill easy to do as water leaks out when you pour"
56.1%

a manual slidey thing

"they have improved the filling system so instead of it being clever and automatically opening when water hits it its now a manual slidey thing and the water has to pass through slats be very careful or water everywhere again"
55.5%

have this problem

"didn’t have this problem with my older aqua optima jug"
55.3%

felt it had no taste

"the water itself does taste fresher once it is filtered – initially i felt it had no taste but this was because previously my old water had so many impurities in it"
55.1%

having greasy appearance

"i have been using a water filter jug for a number of years due to our water having greasy appearance in a cup of tea or coffee"
55.1%

n't been filtered

"if this jug is slightly overfilled above the filter line and you pour water the water in the top that hasn't been filtered comes out of the lid"
54.7%

crack in the base

"great product i wish i bought it sooner but it did arrive with a crack in the base unfortunately"
54.7%

crack in the bottom

"this jug arrived with a crack in the bottom and flooded my fridge : i give it one star because it arrived on time and i cant give it no stars and leave a review"
54.6%

does n't affect the

"it doesn't affect the use but i would not normally be happy to receive a broken product if i had purchased this"
54.6%

does n't snap back

"it doesn't snap back on"
54.6%

quite flimsy

"the top cover lid is also quite flimsy"
54.5%

seem a bit wasteful

"i haven't come across this with other brands and it does seem a bit wasteful"
54.4%

limescale water area

"get through more filters but can taste the difference in this high limescale water area & not feel & no ill effects from the chlorine that my stomach rejected so easily"
54.1%

product i wish

"great product i wish i bought it sooner but it did arrive with a crack in the base unfortunately"
54.0%

downside to this

"the jug fits easily in the fridge door but the downside to this jug is that it doesn't hold much water only a few large glasses at one time however it is very easy to refill"
53.9%

empty jug & half

"of empty jug & half is water"
53.9%

scratched all the inside

"annoyingly the wand sponge i have scratched all the inside so it looks a year old already "
53.9%

gaps and bars

"the jug lid cannot easily be cleaned because of the manner of its design and construction with gaps and bars"
53.9%

bottles falling

"i did find that the jug does not fit in my standard sized shelf as i have a rubber seal to prevent bottles falling out"
53.8%

spilled more water

"i love that it filters well i just wish it wasn't a swat operation to use every single time i've probably spilled more water the past couple of weeks that i've had it than i've spilled my entire life!"
53.8%

supposedly last 2 months

"the filters supposedly last 2 months but unless you mark on the calendar it's pretty easy to forget when to change these"
53.7%

nothing to set them

"in terms of results there's nothing to set them apart"
53.6%

aqua optima oria

"on the aqua optima oria pulling back the little lever reveals a grill through which you pour water from the tap"
53.2%

wasteful of water

"so a little fiddly when a new cartridge is needed and quite wasteful of water though if you buy sixty day cartridges this is only every couple of months"
52.4%

causing the unit to leak

"have water remaining in the filter section as this pours out prior to the filtered water causing the unit to leak at the spout and of course defeat the point of only drinking filtered water"
52.4%

remove air bubbles

"you need to soak the filter in water for 15 mins before using to remove air bubbles but you do question why as most air bubbles are removed after 1 2"
52.1%

weighing down

"additionally the filter floats so not easy to keep under water without weighing down"
52.1%

kettle and no longer

"also i use the water from it to fill my kettle and no longer get chalky water or limescale buildup"
51.7%

cheap plastic

"cheap plastic mug"
51.4%

year old already

"annoyingly the wand sponge i have scratched all the inside so it looks a year old already "
51.2%

plastic prongs

"there should be a cover over the spout there is even two plastic prongs for this to clip to however was not in the box at all"
51.2%

missing in the product

"the top cover is missing in the product i ordered it for my parents for christmas gift and when they opened it on christmas day the top lid was missing"
51.0%

no longer fits uk fridges

"they have improved it's shape so it is now slightly wider so it no longer fits uk fridges"
50.8%

flimsier than it looks

"on the other hand the construction is way flimsier than it looks"
50.4%

stuck to the actual

"it came in absolutely no packaging whatsoever and the label had been stuck to the actual box and when attempting to remove it has ripped the actual front of the box"
50.2%
...

Compare Pros

excellent product in both products

"excellent product the water taste "delicious""
100.0%

highly recommend in both products

"highly recommend"
99.6%

really good in both products

"this is really good value for money with the 3 extra filters it's not too heavy and fits nicely in the fridge door the filters are easy to change"
99.3%

very effective in both products

"very effective jug water filter"
91.8%

excellent water in both products

"excellent water jug"
91.7%

only drawback in both products

"the built in indicator means lid needs to be hand washed which is the only drawback but i still love and recommend this product!"
86.0%

works well in both products

"it really change the taste of waterit works well and it's easy to learn how to use"
75.0%

good price in both products

"easy to clean good flavour and good price!"
75.0%

fits nicely in both products

"this jug fits nicely in the door of our fridge next to the milk"
75.0%

looks good in both products

"came on time and looks good"
75.0%

great value in both products

"i was really happy when my new one arrived it’s a much better design & great value compared to the 1st one i bought from argos"
74.9%

perfect size in both products

"perfect size to fit in the fridge door easy to clean and use"
74.9%

very quickly in both products

"arrived very quickly"
74.8%

good water in both products

"good water taste a bit weird but it does the job"
74.7%

excellent value in both products

"excellent value with swift delivery"
74.4%

good value in both products

"good value next day delivery always had brita extra nice as fit in fridge door"
74.3%

great item in both products

"great item does the job no more horrible tasting water filters last longer than other ones i have tried"
74.2%

very handy in both products

"can put cartridge holder and jug in dishwasher which is very handy"
74.0%

very happy in both products

"brilliant very happy with this water filter very easy to use and would definitely buy this item again"
74.0%

tasty water in both products

"great product for tasty water"
73.8%

good product in both products

"good product and fast customer service"
73.7%

good quality in both products

"good quality"
73.3%

fits perfectly in both products

"the jug fits perfectly in my fridge door and the display on the lid counts down each week so i know when to change the filter"
73.3%

neat design in both products

"neat design fits neatly in fridge door"
73.1%

hard water area in both products

"they work really well as we are in a hard water area"
73.1%

would recommend in both products

"would recommend"
72.4%

much better in both products

"although our tap water is drinkable the one filtered by our brita just tastes so much better and as a consequence we drink more!"
71.9%

recommend this in both products

"recommend this to anyone"
70.9%

excellent filter in both products

"excellent filter haven't bought any bottled water since we got it"
69.0%

worth the money in both products

"well worth the money"
68.4%

bottled water in both products

"we saved a small fortune on bottled water"
68.1%

your fridge in both products

"go ahead and buy your massive 4l jug and expect it to fit in your fridge with 4l of water"
67.3%

fits in fridge door in both products

"fits in fridge door"
66.3%

pleased with in both products

"very pleased with it"
65.8%

very good value in both products

"the starter pack for £22 which includes 3 filters is very good value as the 3 filters can cost £17"
65.2%

water filter in both products

"this was my first purchase of a jug water filter so decided to start with the most well known brand brita"
64.5%

absolutely brilliant

"absolutely brilliant"
100.0%

absolutely love

"i absolutely love it"
100.0%

very pleased

"very pleased"
100.0%

pure pleasure

"i have definitely started to drink more water and now it’s just a pure pleasure"
100.0%

arrived perfectly

"it arrived perfectly on time and i'm really happy with my purchase it's very easy to use and to clean it contains a lot of water and does an excellent job at filtering you can tell the difference"
99.9%

quite good

"i have used this product before and it is quite good"
99.9%

brilliant product

"brilliant product definitely can taste the difference between tap water and filtered water"
99.9%

great improvement

"a great improvement now that it can be filled without removing the whole lid"
99.9%

very clean

"fantastic product very clean fresh water from it very easy to clean"
98.7%

amazing product

"amazing product"
98.5%

real bargain

"a real bargain as it comes with maxtra filters too"
98.2%

strongly recommended

"strongly recommended"
95.8%

great love

"great love it"
94.9%

wonderful difference

"what a wonderful difference in the taste of water!"
94.1%

colour is great

"must say the colour is great and fits so well in the fridge"
93.1%

water taste great

"easy to use and makes water taste great"
93.1%

better tasting water

"better tasting water"
92.3%

does the job perfect

"great product arrived on time and does the job perfect"
91.9%

nice tasting water

"this jug has surprised us with providing nice tasting water with ease"
91.7%

very happy to use

"very happy to use it"
91.6%

highly recommendwould

"would highly recommendwould recommend"
91.6%

works a treat

"works a treat"
90.9%

very well designed

"the jug is very well designed and works like a charm"
90.7%

clean water

"excellent i enjoy fresh clean water"
90.5%

super product

"super product"
90.3%

clean and amazing

"light weight easy to clean and amazing taste loveit"
89.9%

does a good

"the filter does a good job at purifying the water and you can easily notice the difference"
89.3%

good fixture

"with this model i find the refill "flap" a good fixture and makes it a lot easier to refill via using a water jug "
88.8%

love the colour

"love the colour fits with my kitchen"
88.7%

really happy

"i was really happy when my new one arrived it’s a much better design & great value compared to the 1st one i bought from argos"
88.4%

water tastes delicious

"great product filtered water tastes delicious"
88.3%

friendly to read

"i know its pretty straight forward but the instructions should be a bit more friendly to read"
88.2%

great 👍🏻

"my water now tastes great 👍🏻"
88.0%

great produt

"great produt"
88.0%

good flavour

"easy to clean good flavour and good price!"
75.0%

great gift

"great gift"
75.0%

fits easily

"the design has improved and it fits easily into my fridge is easy to use"
75.0%

swift delivery

"excellent value with swift delivery"
75.0%

good taste

"good taste"
75.0%

improved flavour

"tea with filtered water is a much improved flavour"
75.0%

decent drinking water

"at last decent drinking water well made easy clean"
75.0%

great price

"brita presents high quality products at a great price definitely recommend"
75.0%

really fresh

"there is a big difference in taste in comparison to tap water it tastes really fresh "
75.0%

reliable product

"good reliable product at a reasonable price"
75.0%

more delicious

"more delicious than bottled water"
74.9%

really well

"this brita filter does the job really well"
74.9%

fast delivery

"great live this fast delivery"
74.9%

right position

"chose this to replace my old one water inlet is in the right position and you have to open it to fill up rather than the water opening it on filling much better"
74.9%

taste amazing

"water taste amazing"
74.9%

looks great

"looks great and provides tasty water"
74.8%

decent amount

"this fits in the fridge door and holds a decent amount of water"
74.8%

very comfortable

"it's very comfortable :d"
74.8%

loyal customer

"i am a loyal customer of this company"
74.7%

many languages

"it's easy to use and the instructions come in many languages"
74.7%

inside fridge

"or inside fridge"
74.7%

service goods

"excellant service goods arrived in good condition and do the job"
74.7%

significantly cleaner

"it's easy to use and it makes water taste significantly cleaner"
74.6%

good design

"looks good good design and does the job"
74.6%

much improved

"i have trouble with blepharitis scaly eyelids so now rinse eyes with brita filtered water after normal washing condition is much improved"
74.6%

blown away

"very pleased with this purchase blown away with the improvement over tap water"
74.6%

taste perfect

"my friend says it tastes weird but it taste perfect to me"
74.6%

works fine

"the jug works fine and looks good but the new filters last 2 weeks before the jug's display shows them as 'finished'"
74.6%

into fridge

"nice replacement for older model also good to have it fit into fridge"
74.5%

natural flavour

"natural flavour tasteless"
74.5%

very efficient

"very efficient service"
74.5%

quality products

"brita presents high quality products at a great price definitely recommend"
74.5%

amazing price

"amazing price for the jug and i got 3 filters with it"
74.5%

just great

"just great"
74.4%

high quality

"high quality"
74.4%

good condition

"great product arrived next day and in good condition"
74.4%

very useful

"the display on top is very useful it's good to have a reminder on when to change the filter"
74.3%

exellent exellent

"exellent exellent"
74.3%

taste and cleanliness

"easy to use instructions are clear and definitely changes the taste and cleanliness of water"
74.3%

seems good

"seems good to me"
74.3%

quality product

"well made quality product easy to fill pours without spillage"
74.2%

filters good

"you do get 3 filters good which is great value for money a must buy"
74.1%

perfect product

"perfect product"
74.1%

smart filter

"smart filter last 2 months"
74.1%

easy no problem

"easy no problem!"
74.1%

good drinking water

"good drinking water on hand"
74.0%

well worth

"filters may seem expensive but are well worth it"
74.0%

crystal clear

"looks good in my kitchen filters quickly & precisely the water tastes lovely & is crystal clear"
74.0%

enough space

"stores in fridge door with just about enough space left for your milk"
73.9%

free cartridges

"very pleased with the water filter jug and free cartridges bought this as a replacement for a brita classic which i had for several years"
73.9%

greatly reducing

"i have excess lime in my water and this goes a long way to greatly reducing it and improving taste"
73.9%

water tastes good

"water tastes good"
73.8%

treat yourself

"be a hydrohoime and treat yourself alright"
73.8%

good results

"this is replacement of my classic water filter and it does what i expect a water filter to do with the same ease of use with good results"
73.6%

natural taste

"returns water to its natural taste"
73.6%

than bottled water

"much cheaper and easier to use than bottled water"
73.5%

amazing alternative

"amazing alternative to tap bottled water saved me a lot of money buying bottles of water every week and this is just so much better for me"
73.4%

fantastic product

"fantastic product very clean fresh water from it very easy to clean"
73.4%

nice product

"overall a nice product and definitely you will feel the difference in water taste uk "
73.4%

recommended chilled

"recommended chilled !"
73.4%

great size

"great size"
73.4%

saved my life

"this filter jug has saved my life"
73.4%

great flavour

"great flavour to the water now it’s filtered i drink so much more"
73.3%

whole family

"pure water for whole family"
73.2%

environmentally friendly

"this purchase has saved me money and is a lot more environmentally friendly!"
73.1%

nice compact

"a nice compact jug that sits in the door of our fridge easily"
73.1%

excellent style

"excellent style practical and has made a massive difference to our scale issue"
73.0%

please refund

"please refund the whole order to me"
73.0%

some strength

"to put the filter requires some strength"
72.9%

plain water

"really makes a difference to the taste of the plain water from the tap and will enhance the flavour of coffee tea etc"
72.8%

quite sweet

"i taste the water quite sweet but i know that the product is serving me well"
72.7%

strong smell

"i have given it 3 stars because our water unfiltered has a strong smell and taste of chlorine and that has gone"
72.6%

highly recommended

"highly recommended!"
72.6%

high price

"excellent size avoiding repeat filings during the day meaning fresh filtered water is available instead of "swimming pool type water" furnished at tap with high price included!"
72.5%

working amazing

"working amazing and it’s really good"
72.5%

more healthy

"water taste better but don t know if it is actually more healthy"
71.9%

fits neatly

"neat design fits neatly in fridge door"
71.8%

fills up quick

"fills up quick"
71.7%

easily cleaned

"very good size easily cleaned"
71.7%

gets used daily

"this water filter gets used daily and it’s filled about three times each day"
71.6%

worth money

"really good worth money"
71.5%

order again

"will order again"
71.4%

prefer our brita

"great product has saved us alot of money on bottles of water much prefer our brita totally converted"
71.4%

holds water

"holds water"
71.4%

bigger item

"the spout is a lot better on this model than the bigger item that i had before and filling is more direct also"
71.2%

great filter

"great filter"
71.1%

into my fridge

"the design has improved and it fits easily into my fridge is easy to use"
70.9%

quickly & precisely

"looks good in my kitchen filters quickly & precisely the water tastes lovely & is crystal clear"
70.5%

brita extra

"good value next day delivery always had brita extra nice as fit in fridge door"
70.2%

pure water

"pure water for whole family"
70.0%

works great

"it works great in filtering my tap water"
69.5%

excellent item

"excellent item"
69.3%

exactly what i wanted

"it does exactly what i wanted"
69.3%

quality water

"it is like a premium quality water after passing through brita filter"
69.2%

easy fridge storage

"slim design allows easy fridge storage"
69.0%

massive difference

"excellent style practical and has made a massive difference to our scale issue"
68.2%

nice glass

"love this so much i purchsed two of them one for the missus lovely clean water and i urge you to test this simply add the filter and fill the jug freeze some ice cubes in water from your tap once frozen add a few to a nice glass of clean britta filtered water and wait for the cubes to melt"
67.8%

first water

"my first water filtering jug this has really made a difference in my kitchen"
67.7%

pleased about that

"i'm really pleased about that"
67.7%

easy fit in fridge

"easy fit in fridge"
67.5%

quick delivery

"great product quick delivery"
67.1%

looks nice

"it looks nice as well"
66.9%

chalk water area

"choosing white as the colour in a high chalk water area is a good idea since it hides the inevitable chalk marks better"
66.8%

clean water water

"this is how i realised i was getting clean water water actually tastes nicer too"
66.5%

clean britta

"love this so much i purchsed two of them one for the missus lovely clean water and i urge you to test this simply add the filter and fill the jug freeze some ice cubes in water from your tap once frozen add a few to a nice glass of clean britta filtered water and wait for the cubes to melt"
66.5%

fits in well

"really good and fits in well in the fridge door "
66.3%

being sustainable

"being sustainable shouldn't be so expensive!"
66.3%

easy to handle

"good filter and easy to handle and use"
66.3%

fits into the fridge

"fits into the fridge nicely too!"
66.2%

favourite water filter

"this is definitely my favourite water filter jug"
66.1%

tastes so good

"we always buy costco x40 bottles as we all drink so much water at home tap and out with bottles this has transformed this i haven’t really used any bottles of water as i’m just using filtered water in a reusable bottle and it tastes so good"
66.1%

fits with my kitchen

"love the colour fits with my kitchen"
66.0%

lasted very well

"my last brita jug lasted very well including a few accidental drops onto the floor"
66.0%

tasted so good

"my cuppa never tasted so good!"
66.0%

most well known

"this was my first purchase of a jug water filter so decided to start with the most well known brand brita"
65.9%

nice materials

"appart from that nice materials sturdy jar"
65.9%

smell and taste free

"water though this filter jug is completely smell and taste free now even could even be discribed as smooth!"
65.9%

quite healthy

"i live in london which has really hard water which is ok to drink and quite healthy but doesn't taste amazing"
65.8%

awesome product

"awesome product"
65.8%

very good filter

"very good filter jug definitely worth the money"
65.8%

light weight

"light weight easy to clean and amazing taste loveit"
65.8%

great design capacity

"great design capacity"
65.7%

fits so well

"must say the colour is great and fits so well in the fridge"
65.6%

clean and refill

"easy to clean and refill"
65.5%

pretty straight forward

"i know its pretty straight forward but the instructions should be a bit more friendly to read"
65.4%

just right

"nice quality product fits in the fridge door just right"
65.3%

saved me money

"this purchase has saved me money and is a lot more environmentally friendly!"
65.2%

it's great

"i'm drinking more water it's great!"
65.2%

that's perfect

"that's perfect"
65.2%

quality match

"the price and quality match perfectly on this product"
65.1%

easy to install

"really easy to install and wash!"
65.0%

pleased with purchase

"pleased with purchase"
65.0%

described perfect

"as described perfect!"
64.9%

really love this

"i really love this"
64.7%

really like

"really like it"
64.7%

fits in the fridge

"it is great that this fits in the fridge better than old models"
64.6%
...

excellent product in both products

"i find this an excellent product"
100.0%

highly recommend in both products

"highly recommend"
99.6%

really good in both products

"i could be more satisfied now this bottle is really good and i already feel the difference"
99.3%

very effective in both products

"very effective completely irradicates and chemically taste from water"
91.8%

excellent water in both products

"excellent water jug"
91.7%

only drawback in both products

"only drawback is there is no mark to let you know how much to fill up to to avoid overfilling"
86.0%

works well in both products

"whilst this takes a little bit of time to set up the filter it's very easy to use and works well"
75.0%

good price in both products

"nad it was a good bundle at a good price"
75.0%

fits nicely in both products

"this fits nicely in fridge door"
75.0%

looks good in both products

"does the job and looks good"
75.0%

great value in both products

"great value for money"
74.9%

perfect size in both products

"it's quite flat and compact and is the perfect size for the fridge to sit in the inside door without taking up too much room"
74.9%

very quickly in both products

"product is quite tall for storing inthe fridge you will probably have to forfit a shelf if you want to store in fridge water flows through filter very quickly so can be used to fill kettle etc too"
74.8%

excellent value in both products

"great product and excellent value for money"
74.4%

good value in both products

"works very well and is good value for money and also post free to ireland"
74.3%

great item in both products

"great item"
74.2%

very happy in both products

"very happy with this jug"
74.0%

tasty water in both products

"fresh clean tasty water within a few minutes"
73.8%

good product in both products

"in conclusion a good product and a definite alternative to the more expensive brita range"
73.7%

good quality in both products

"good quality the water tastes very nice"
73.3%

fits perfectly in both products

"fits perfectly in the fridge door"
73.3%

neat design in both products

"neat design"
73.1%

hard water area in both products

"i live in hard water area so this is ideal"
73.1%

would recommend in both products

"fabulous would recommend"
72.4%

much better in both products

"delighted to find one that worked so much better than brita brand in this hard limescale water area"
71.9%

excellent filter in both products

"excellent filter"
69.0%

worth the money in both products

"had numerous filters before but this one is great and worth the money"
68.4%

your fridge in both products

"this is a useful filer jug which will fit in the door bin of your fridge"
67.3%

fits in fridge door in both products

"good product and fits in fridge door"
66.3%

pleased with in both products

"but really pleased with it"
65.8%

very good value in both products

"very good value"
65.2%

water filter in both products

"great water filter easier to top up and pour than the brita filter i have at a different house"
64.5%

very handy in both products

"very handy n happy with it"
62.6%

recommend this in both products

"i recommend this jug"
57.5%

fits perfect in both products

"great for the price and fits perfect on the door of the fridge"
52.3%

absolutely fantastic

"absolutely fantastic"
99.9%

works perfectly

"works perfectly for the price"
98.6%

clean tasting water

"this jug delivers crisp clean tasting water in next to no time at all"
98.1%

more satisfied

"i could be more satisfied now this bottle is really good and i already feel the difference"
97.3%

super taster

"if you are a super taster like me and my daughter you are not going mad this is the solution for you"
95.6%

very pleasing

"my initial reaction to this was that it has a very pleasing design to look at"
94.0%

perfect maybe

"jug is perfect maybe the lid is a bit too much complicated for easy clean but it is very solid"
89.7%

brilliant design

"what a brilliant design"
88.8%

good bundle

"nad it was a good bundle at a good price"
88.8%

well flavoured

"nice design produces well flavoured clear water but a little flimsy so take care with filling and cleaning"
87.7%

reasonably well

"the jug still works and works reasonably well but the new design is so inferior to the old design its almost as though it was made badly on purpose"
75.0%

nice features

"good price and nice features"
75.0%

good looking

"this water filter is good looking and functional"
75.0%

nice thing

"this is the second of these jugs we have bought and the nice thing about this one is it uses the same filters as the old one"
75.0%

taste good

"i live in venezuela most the year for work and the water here can be a bit cloudy though safe to drink this makes it clear and taste good"
75.0%

great taste

"a great value pack a slimline jug to fit neatly into the fridge door plus 6 months worth of cartridges to supply filtered water with great taste"
74.9%

great value pack

"a great value pack a slimline jug to fit neatly into the fridge door plus 6 months worth of cartridges to supply filtered water with great taste"
74.9%

look forward

"but i really look forward to the day where they make these products truly useful!"
74.8%

clear instructions

"there are clear instructions for how to assemble it in the enclosed instructions for use"
74.7%

nice design

"nice design produces well flavoured clear water but a little flimsy so take care with filling and cleaning"
74.7%

funny taste

"filtered and mineral water normally has a funny taste"
74.7%

adding water

"you feed the plant by adding water to a tray which is then soaked up by the lava so the tree can absorb it"
74.5%

good enough

"it's not the most robust or stylish jug i've ever owned but it's good enough"
74.5%

will probably

"product is quite tall for storing inthe fridge you will probably have to forfit a shelf if you want to store in fridge water flows through filter very quickly so can be used to fill kettle etc too"
74.4%

very convenient

"i love the sliding lid very convenient"
74.4%

great kettle

"great kettle"
74.4%

it's alright

"it's alright"
74.3%

considerably more

"great product means i drink considerably more water than before"
74.3%

hard water region

"however if you live in a hard water region having something that softens the water really helps to give the water a better taste and makes your accessories last longer"
74.2%

good stuff

"it is good stuff to have at home and to push yourself to drink pure and light water"
74.2%

with her gift

"i purchased this for my mother and shes thrilled with her gift"
74.1%

recommend especially

"would recommend especially for the price"
73.9%

very good thanks

"very good thanks:"
73.9%

very solid

"jug is perfect maybe the lid is a bit too much complicated for easy clean but it is very solid"
73.8%

very stylish

"this aqua jug is very stylish and is well made and is supplied with three 60 days filter cartridges"
73.7%

defo recommend

"really pleased with my purchase and would defo recommend"
73.6%

water tastes lovely

"water tastes lovely"
73.3%

lovely product

"a lovely product from aqua optima"
72.9%

exerlent value

"great exerlent value only thing is to big for fridge door"
72.3%

bargin price

"absolute bargin price for jug and 6mths pack of water filters"
72.2%

have brought

"the only con is though the lid doesn't always stay on or is as tight as others i have brought"
72.2%

smart feature

"smart feature to fill it too"
72.1%

truly useful

"but i really look forward to the day where they make these products truly useful!"
72.1%

with filters

"it comes with filters for 6 months after that you'll need to buy more"
72.1%

soft water area

"living in a soft water area our water is good but the filter makes it better so i change filters and i am good to go"
71.5%

most robust

"it's not the most robust or stylish jug i've ever owned but it's good enough"
71.5%

extra water

"the jug doesn't fill passed the bottom of the filter you have to use the water and then it will filter any extra water in the top through"
71.0%

bought bottled water

"i of course bought bottled water and costs soon mounted up"
71.0%

clear water

"nice design produces well flavoured clear water but a little flimsy so take care with filling and cleaning"
70.9%

when filled

"the water tastes great and is ready in no time when filled"
70.9%

niche example

"okay i have given it 3 star still because this is quite a niche example"
70.6%

quite tall

"product is quite tall for storing inthe fridge you will probably have to forfit a shelf if you want to store in fridge water flows through filter very quickly so can be used to fill kettle etc too"
70.1%

incredible investment

"this is an incredible investment!"
70.0%

fridge smells

"the best feature of it is the button at the top that causes the slats in the lid to open smoothly so you can fill the jug quickly then close them again so your water doesn't absorb 'fridge smells'"
70.0%

build quality

"build quality very good"
69.6%

lime scale marks

"i decided on a white lid because i was fed up with the lime scale marks on the coloured lids"
69.4%

fabulous better

"have cleaned the cartridge properly and water tastes fabulous better than the leading bottle brands!"
69.4%

always used brita

"having always used brita"
68.6%

initial price

"the initial price as well as the ongoing cost of replacement filters is very good flue for money especially considering the fact you get 6 months worth included in the box"
68.5%

improved the spout

"they have improved the spout so it pours everywhere"
68.4%

best feature

"the best feature of it is the button at the top that causes the slats in the lid to open smoothly so you can fill the jug quickly then close them again so your water doesn't absorb 'fridge smells'"
68.0%

taste funny

"water when filtered and put into systema bottles taste funny after being filtered"
68.0%

water is good

"living in a soft water area our water is good but the filter makes it better so i change filters and i am good to go"
67.4%

favourite drinks

"i used to hate water but since getting this it's one of my favourite drinks"
66.9%

have bought

"this is the second of these jugs we have bought and the nice thing about this one is it uses the same filters as the old one"
66.7%

happy with purchase

"very good happy with purchase"
66.7%

wins all round

"so for us this wins all round"
66.3%

pleased as ever

"pleased as ever!"
65.8%

pleased with this

"really pleased with this"
65.8%

pleased with my purchase

"really pleased with my purchase and would defo recommend"
65.8%

more economical

"the jug works well and is a more economical option than the brand leader"
65.7%

quite substantive

"60 days ====== change the filter every 60 days and the economies are quite substantive"
65.7%

very nice design

"very nice design lid"
65.6%

ongoing sales

"something to bear in mind is that these companies don't make their money from the sale of the jug they make it from ongoing sales of filters and it's in their interest to tie you in to a proprietary filter design so you have to buy theirs"
65.5%

pleased with item

"very pleased with item"
65.4%

water consumption

"my water intake has increased a substantial amount and my increase in water consumption has lead me to eat less and lose weight"
65.3%

great difference

"drink it use for food or small appliances makes a great difference even if i had my doubts in the beginning"
64.8%

easy to use and clean

"great easy to use and clean"
64.2%

very nice and good

"looks wise very nice and good quality thick plastic and good grippy feet"
64.2%

great in my fridge door

"fits great in my fridge door and my fridge isn't that big so overall yeah i recommend"
64.1%

design filters

"we'd already got some of their design filters for a good price so after a year when the filters are used it's in the bin"
63.8%

quite nice

"finish ====== looks quite nice and attractive"
63.7%

jug's full capacity

"was quite taken aback to see that the filtered capacity is only half the jug’s full capacity"
63.6%

easy clean

"jug is perfect maybe the lid is a bit too much complicated for easy clean but it is very solid"
63.6%

looks wise

"looks wise very nice and good quality thick plastic and good grippy feet"
63.6%

nice and fast

"nice and fast"
63.6%

very easy to

"whilst this takes a little bit of time to set up the filter it's very easy to use and works well"
63.4%

crisp and clear

"fits in the fridge door easy change of filter does the job water is crisp and clear"
63.4%

very noticeable

"the difference in the taste of the water is very noticeable"
63.1%

nice replacement

"nice replacement for an older unit"
63.1%

pleasant enough

"nevertheless the filter does the job and my tap water now has a clean neutral taste that is pleasant enough"
63.0%

great innovations

"the ‘aqua’ does everything that you would want from a filter jug and has a couple of great innovations that make it better than some"
62.9%

happy with

"very handy n happy with it"
62.8%

bottled water buyer

"so effectively it saves you money if you're a big bottled water buyer"
62.6%

very good product

"very good product"
62.6%

better taste

"however if you live in a hard water region having something that softens the water really helps to give the water a better taste and makes your accessories last longer"
62.6%

also well designed

"the jug itself is also well designed"
62.3%

useful filer

"this is a useful filer jug which will fit in the door bin of your fridge"
62.2%

filter is good

"the lid doesn’t fit but the filter is good"
61.9%

good supply

"this is reasonably priced with a good supply of filters"
61.8%

open smoothly

"the best feature of it is the button at the top that causes the slats in the lid to open smoothly so you can fill the jug quickly then close them again so your water doesn't absorb 'fridge smells'"
61.8%

very good flue

"the initial price as well as the ongoing cost of replacement filters is very good flue for money especially considering the fact you get 6 months worth included in the box"
61.6%

better value

"tip === sometime the 10 month pack is better value"
61.2%

easy to fit cartridge

"easy to fit cartridge"
61.1%

full capacity

"i always remove the lining with filter attached & place it in a dish to avoid pouring unfiltered water in anything by mistake when needing a full capacity jug full"
60.9%

tastes very nice

"good quality the water tastes very nice"
60.8%

recommend having this

"i highly recommend having this"
60.8%

clean neutral taste

"nevertheless the filter does the job and my tap water now has a clean neutral taste that is pleasant enough"
60.7%

fits comfortably

"the jug itself is reasonably made and fits comfortably in the fridge door"
60.4%

little flimsy

"nice design produces well flavoured clear water but a little flimsy so take care with filling and cleaning"
60.0%

leading bottle brands

"have cleaned the cartridge properly and water tastes fabulous better than the leading bottle brands!"
60.0%

anyway this is fine

"anyway this is fine"
59.6%

this is ideal

"i live in hard water area so this is ideal"
59.6%

total capacity

"the total capacity of the jug is 2"
59.6%

lasts longer

"oki filter this into a zero water so it lasts longer"
59.5%

very good price

"very good price"
59.3%

price comparison

"very hard to do a direct price comparison because you get wildly different discounts on different bundle sizes but based on current prices i think you'd end up spending twice as much on brita filters"
59.2%

smart looking filter

"really smart looking filter can fill it all up in one go which is really useful"
59.2%

good and looks clear

"the water tastes good and looks clear"
59.2%

very good for the price

"very good for the price"
59.1%

work with me

"i have a reuseable bottle i take to work with me and i pour my filtered water into it so i save on buying bottled water"
59.1%

original optima

"i preferred my original optima jug just a tiny piece of plastic cracked off the carrier where the filter clicks into place"
59.0%

almost sweet

"almost sweet!"
58.6%

only annoyance

"pouring is the only annoyance if you overfill e"
58.6%

easy to assemble

"it is easy to assemble and comes with three cartridges which each last sixty days so for average use these will last six months"
58.6%

recommend this product

"highly recommend this product to everyone"
58.5%

proper fresh brew

"smooth tasting coffee came out of my tassimo machine that really tasted like a proper fresh brew of coffee"
58.5%

easy to clean

"filter output is good but the sliding top which you refill through is not easy to clean"
58.4%

fantastic little

"fantastic little jug"
58.4%

good and easy to

"very good and easy to use"
58.1%

sits in there perfectly

"sits in there perfectly"
57.8%

tastes fine

"water tastes fine"
57.7%

inthe fridge

"product is quite tall for storing inthe fridge you will probably have to forfit a shelf if you want to store in fridge water flows through filter very quickly so can be used to fill kettle etc too"
57.7%

arrived quickly

"arrived quickly does the job fine would definitely recommend"
57.5%

brilliant our second

"brilliant our second one of these much better and much cheaper than other makes available!"
57.4%

bear in mind

"something to bear in mind is that these companies don't make their money from the sale of the jug they make it from ongoing sales of filters and it's in their interest to tie you in to a proprietary filter design so you have to buy theirs"
57.3%

worked it out so easy

"soon worked it out so easy when get used to it"
57.2%

worth of your money

"worth of your money"
57.2%

so overall yeah

"fits great in my fridge door and my fridge isn't that big so overall yeah i recommend"
57.1%

love the easy fill

"i love the easy fill lid so simple"
57.0%

great for the price

"great for the price and fits perfect on the door of the fridge"
56.6%

filter is amazing

"the filter is amazing and a huge upgrade from the original aqua optima filter and i'm so glad the filters work with the old jugs"
56.5%

good grippy feet

"looks wise very nice and good quality thick plastic and good grippy feet"
55.9%

water is clean

"it's very good and water is clean"
55.7%

better than some

"the ‘aqua’ does everything that you would want from a filter jug and has a couple of great innovations that make it better than some"
55.7%

pure and light

"it is good stuff to have at home and to push yourself to drink pure and light water"
55.5%

door of the fridge

"great for the price and fits perfect on the door of the fridge"
55.5%

great product

"great product and excellent value for money"
55.0%

brita range

"in conclusion a good product and a definite alternative to the more expensive brita range"
55.0%

good water filter

"this is a good water filter jug"
54.9%

easy setup

"easy setup"
54.8%

really useful

"really smart looking filter can fill it all up in one go which is really useful"
54.8%

saves me money

"overall ======== a nice little filter that saves me money"
54.7%

better than bottled

"improves the taste of water better than bottled"
54.7%

cleaned the cartridge

"have cleaned the cartridge properly and water tastes fabulous better than the leading bottle brands!"
54.4%

door of my fridge

"fit === it's nice and narrow so it fits in the door of my fridge"
54.3%

quality of our water

"love this wee jug it’s the right size for the fridge shelf similar to a 6pt of milk and has made such a difference to the quality of our water"
53.8%

very neat does the

"very neat does the job"
53.7%

brilliant size and value

"brilliant size and value and works a treat can really tell the difference in the taste of water and drinks made using it!"
53.6%

very good love

"very good love the lid which opens and closes so it can be filled"
53.6%

brand leader

"the jug works well and is a more economical option than the brand leader"
53.4%

easy change

"fits in the fridge door easy change of filter does the job water is crisp and clear"
53.2%

without removing the

"slide the panels across to fill up easily from the tap without removing the lid"
53.2%

quick to filter

"easy to change cartridge and quick to filter"
53.1%

must be worth a

"saw this on amazon and though for this price it must be worth a go"
53.0%

simple and effective

"simple and effective filter jug"
52.5%

worth included in the

"the initial price as well as the ongoing cost of replacement filters is very good flue for money especially considering the fact you get 6 months worth included in the box"
52.3%

reuseable bottle

"i have a reuseable bottle i take to work with me and i pour my filtered water into it so i save on buying bottled water"
52.3%

makes a big difference

"comes with a six month filter pack which makes a big difference from the companies who only provide one with the product and leave you struggling to find the right filter in the supermarket or stores"
52.3%

bargain price

"easy to use and bargain price"
52.3%

fresh water

"lovely fresh water and even has a handy app to tell you when to change your chosen filter"
51.9%

well chilled

"the jug is compact enough to fit into the door of our fridge meaning well chilled water as well as filtered"
51.9%

better than ever

"i also take the filtered water with me to uni and my concentration is better than ever"
51.4%

water intake

"my water intake has increased a substantial amount and my increase in water consumption has lead me to eat less and lose weight"
51.3%

right filter

"comes with a six month filter pack which makes a big difference from the companies who only provide one with the product and leave you struggling to find the right filter in the supermarket or stores"
51.2%

love this thing

"i love this thing!"
51.2%

so glad the filters

"the filter is amazing and a huge upgrade from the original aqua optima filter and i'm so glad the filters work with the old jugs"
51.0%

compact enough

"the jug is compact enough to fit into the door of our fridge meaning well chilled water as well as filtered"
50.9%

design it better

"i am sure there must be another way to design it better"
50.8%

last longer

"the filters last longer than brita and they are inexpensive"
50.7%

zero water

"oki filter this into a zero water so it lasts longer"
50.7%

reasonably made

"the jug itself is reasonably made and fits comfortably in the fridge door"
50.6%

light to carry

"light to carry"
50.3%

little filter

"overall ======== a nice little filter that saves me money"
50.2%
...

Compare Emotion analysis

BRITA Marella Cool Water Filter Jug and Cartridges Starter Pack

Positive tone

Neutral tone

Negative tone

44.9% 23.2% 31.9%
  neutral 22.3%
  worry 21.7%
  happiness 14.9%
  relief 10.8%
  fun 10.5%
  love 3.7%
  sadness 3.4%
  hate 3.4%
  anger 3.1%
  surprise 2.8%
  enthusiasm 1.2%
  joy 0.9%
  empty 0.9%
  fear 0.3%
Aqua Optima 6 Month Pack - Oria Water filter jug with 3 x 60 day wat..

Positive tone

Neutral tone

Negative tone

45.7% 23.8% 30.5%
  neutral 23.8%
  worry 23.2%
  happiness 20.1%
  relief 12.2%
  love 6.1%
  fun 4.9%
  sadness 3.7%
  hate 2.4%
  anger 1.2%
  enthusiasm 1.2%
  joy 0.6%
  surprise 0.6%

* analysis performed using Artificial Intelligence (AI) methods, data for the analysis has been gathered from multiple publicly accessible sources.
** strength is the level of sentiment expressed in a sentence, phrase or keyword. It ranges from 0 to 100%
prices and sales statistics are updated daily

last analysis update 2024-04-25